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MetLife Pet Insurance Collaborates with Petstablished to Make Pet Coverage Easy at Adoption

MetLife Pet Insurance (MetLife) today announced a new exclusive collaboration with Petstablished, the industry-leading provider of management software for animal welfare organizations (AWOs), to offer pet insurance quotes directly within the adoption and registration process on the Petstablished platform, which supports over 1,000 AWOs and facilitates more than 160,000 adoptions annually.

Cost remains a significant barrier to routine pet care and veterinarian visits, as 55% of pet owners cite it as the biggest barrier to preventive care1 and 80% have faced surprise vet bills averaging $1,1002, according to MetLife Pet Insurance’s research.

“Pet insurance helps families care for their pets and worry less about unexpected costs,” said Brian Jorgensen, CEO of MetLife Pet Insurance. “By working with Petstablished, we’re making it easier for people to consider coverage when they adopt, so they’re prepared and have support for the unexpected right away. Our goal is to help more pets stay in loving homes by easing the financial burden of care.”

When pet parents adopt or microchip their pet through a Petstablished partner animal welfare organization, they can receive a personalized quote from MetLife Pet Insurance during the online process and include the cost of coverage when paying the adoption fee, ensuring their new pet is protected before leaving the shelter. There’s a range of coverage options available from emergencies-only to preventive care, that can cover routine wellness visits, vaccinations, dental cleanings, spay/neuter procedures, and behavioral training.

“By collaborating with MetLife Pet Insurance, a leading provider in the industry, we’re making preventive care more accessible from the very start of a pet’s journey home,” said Marc Thalheim, Founder, Petstablished. “Integrating pet insurance into the adoption and microchipping process helps families protect their pets from the start, removing financial uncertainty and supporting long-term health and well-being.”

About MetLife

MetLife, Inc. (NYSE: MET), through its subsidiaries and affiliates (“MetLife”), is one of the world’s leading financial services companies, providing insurance, annuities, employee benefits and asset management to help individual and institutional customers build a more confident future. Founded in 1868, MetLife has operations in more than 40 markets globally and holds leading positions in the United States, Asia, Latin America, Europe and the Middle East. For more information, visit https://www.metlife.com.

About MetLife Pet Insurance Solutions, LLC

MetLife Pet coverage is issued by Metropolitan General Insurance Company, a Rhode Island insurance company headquartered at 700 Quaker Lane, Warwick, RI 02886. MetLife Pet Insurance Solutions LLC is the policy administrator. It may operate under an alternate or fictitious name in certain jurisdictions, including MetLife Pet Insurance Services LLC (New York and Minnesota) and MetLife Pet Insurance Solutions Agency LLC (Illinois). For more information, visit https://www.metlifepetinsurance.com.

About Petstablished

Petstablished provides modern, easy-to-use management software that helps animal welfare organizations streamline operations, improve adoption workflows, and enhance overall pet care. Supporting more than 1,000 rescues and shelters nationwide, the platform also powers Wagtopia.com, a trusted marketplace and resource hub that connects adopters with the products and services they need to support their new pets. For more information, visit https://www.petstablished.com or https://www.wagtopia.com.

1 Data from a survey conducted by Fractl on behalf of MetLife on June 5, 2025, with a sample of 1,000 pet owners.

2 Data from a survey conducted by Fractl on behalf of MetLife on January 15, 2025, with a sample of 1,000 cat and dog owners.

MetLife Pet Insurance (MetLife) today announced a new exclusive collaboration with Petstablished to offer pet insurance quotes directly within the adoption and registration process.

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MetLife Pet Insurance Collaborates with Petstablished to Make Pet Coverage Easy at Adoption | MarketMinute